A familiar analysis in the Asian market is always China’s growth friends. But a significant part of the market that is overlooked is working. India, Indonesia, Philippines etc. Parabolic growth is observed in their economies. In Turkey, more than half the world’s population in this market, our market volume per thousand for 15 – 20 corresponds to the range.

Internal Market recession is rising day by day in Turkey. Finding new markets and developing lasting relationships in these markets is a job that visionary businessmen used to do, but it is imperative to have a business that survives in the new period.

Turkey is a country that is geographically based in the Middle East to Europe and foreign trade. EU exports, the share of Turkey’s exports in the economy, while 48.2% Middle East 15 percent%. Turkey’s highest foreign sales figure with Net realized as 82.2 billion dollars in EU regions, 26.1 billion dollars, the Middle East, Africa 15.5 billion dollars, 12.9 billion dollars and 9.4 billion dollars with the CIS and the North American Free Trade Area.

While the change in the world is so fast, it will be commercial suicide itself to take part in the same markets using the same methods. The stagnation in the European market, Turkey and war risks policies in the Middle East markets already show that you should make moves to alternative markets. Every new market has risks as well as opportunities. Some of the moves to be made today will give immediate results, while some will yield within 1-2 years.

When we examine the growth of the e-commerce sector in the world, this year, 5 countries take the lead in the South Asian market; India with 19.8%, Malaysia with 17.6%, Indonesia with 16.6%, Philippines with 15.2%, Vietnam with 13.5%. The fact that the top 5 leaves the Asian market gives a very clear idea in this regard. It is estimated that only India’s e-commerce growth in the domestic market will be 125 billion dollars in 3 years. In addition, access to the Internet in this country is as small as 36%. While 462 million people access the internet, a huge population of one billion waiting to enter the internet is waiting behind. The South Asian tsunami will begin to spread to world trade when this huge human resource waiting to access the internet due to lack of infrastructure starts to access the internet with mobile phones.

With a Gross Domestic Product of 2.83 Trillion Dollars this year, India surpassed the UK and France economies. On the other hand, given the average age of 28.1 and the population increase of 15 million every year, we will see the fall of Europe and the rise of South Asia in the next 10 years.

The advancing average age of the European market indicates that this market will experience economic stagnation in the next few years. While the country with the highest average age in Europe in 2018 was Italy with an average age of 46.3. Germany follows Italy with an average age of 46.0. The average age of the population is 43.6 in Spain, 42.7 in Finland, 41.6 in France and 40.1 in the UK. By looking at these data, it will be easy to understand the stagnation of a manufacturing giant economy like Germany.

In the Middle East market, political risks are more prominent than numerical data. Sarraj take place in Turkey’s side of the Libyan crisis and supporting Hafter United Arab Emirates, Saudi Arabia and Egypt as originating from take against the perception of Turkey in this market seems to be going backwards. This move creates a negative impression in countries such as France, Germany and Russia, which also support Haftar.

Summaries Turkey to go out ways to increase the political turmoil in the Middle East quagmire, if basing on the EU economy will suffer all the difficulties can not be treated in the not too long future economy. For this reason, considering the medium and long term, the secret of entering the South Asian market is already to work. If we look at the Asian market as much as we look at the European market, we can create companies with two feet on the ground. Companies, on the other hand, can easily overcome basic problems with healthy business partners with whom they can conduct research and pre-market intelligence studies. In short, as stable countries such as Europe are declining in the coming days, it seems like “Light rises from the East”.